The secret to runway-ready hair is no longer a world away. Somar is officially the bridge between Professional luxury and the Caribbean, bringing the scientific mastery of L’Oréal Professionnel and the indulgent artistry of Kérastase across the Caribbean. Whether you’re looking to transform your personal routine or revolutionize your salon’s reputation, the future of beauty has arrived.
FOR THE BEAUTY REBEL: Your Daily Dose of Luxury
Stop settling for «okay» hair. Get the professional edge at your favorite local supermarkets and elite beauty salons.
METAL DETOX
Invisible metals in your water are the hidden cause of hair breakage and dull color. This game-changing routine offers 87% less breakage and 100% reliable color, ensuring your hair stays strong and your shade stays true.
VITAMINO COLOR SPECTRUM
Love your color? Lock it in. Designed to defend against UV rays and fading, this range keeps your hair vibrant, saturated, and incredibly soft between salon visits.
INOA
Experience the original ammonia-free revolution. Powered by a unique oil-delivery system, it provides high-impact color while leaving hair visibly healthier and 48% shinier.
GLOSS ABSOLU
Welcome to the era of «Hydra-Glazing». Specifically for long hair prone to frizz, this range provides 4 days of anti-frizz and ultimate hydration. It’s a «lip gloss» finish that makes your hair bouncy, shiny, and utterly irresistible.
ELIXIR ULTIME
The legendary gold bottle is here. Infused with French Wild Rose and Camellia oils, just a few drops deliver 2x more immediate gloss and deep nourishment without the weight.
TARGETED SERUMS
From the 8H Magic Night Serum that works its magic while you sleep to the Genesis serum that fights hair fall from the root, our serums are the high-performance «power shots» your hair deserves.
EQ Shades
Looking to enhance tone without damage? This gentle, ammonia-free formula refreshes color, corrects undertones, and adds incredible shine. Perfect for maintaining vibrant, natural-looking results while keeping hair healthy and conditioned.
Acidic Bonding Concentrate
An advanced bonding system that helps strengthen weakened hair, restore pH balance, and reduce breakage. It delivers smoother, stronger, and visibly healthier hair with long-lasting repair.
All soft
A deeply nourishing range infused with argan oil to hydrate and soften dry, brittle hair. It improves manageability, enhances shine, and leaves hair feeling silky and smooth.
Where to find our parissian products?
You can find our products here
GUYANA
BEAUTY SALONS
Authentic Beauty
Amazonia Mall
Glo Aesthetic
Glamour Hairstyle
by Carlos Henrique
Vivaanta
DM Beauty World
BERMUDA
BEAUTY SUPPLY & SALONS
Impressions Artistry
Beauty Supply & Salons
FOR THE PROS: Master the Art, Own the Market
Partner directly with Somar to elevate your backbar and boost your salon’s profitability with the industry’s most sought-after innovations.
L’Oréal Professionnel Paris is a leading professional haircare and hair color brand, created in Paris and powered by over a century of scientific expertise.
Built in collaboration with hairstylists, the brand delivers high-performance formulas, advanced technology, and innovative services designed to meet the real needs of salons and their clients. From cutting-edge color systems to targeted care and styling solutions, L’Oréal Professionnel helps achieve reliable, visible, and long-lasting results.
For consumers, it offers professional-quality hair at home.
For stylists and salons, it is a strategic partner—supporting creativity, efficiency, education, and business growth.
Discover L’Oréal Professionnel Paris.
Professional expertise. Creative freedom. Proven results.
Kérastase is a world-renowned luxury professional haircare brand, born in Paris and driven by innovation, science, and personalized beauty.
Designed for those who demand exceptional results, Kérastase combines advanced hair science with sensorial formulas to deliver visible transformation for every hair type and concern. Each product is developed with cutting-edge technology and premium ingredients, offering tailored solutions that elevate haircare into a true ritual.
For consumers, Kérastase represents performance, elegance, and confidence.
For stylists and salons, it is a trusted professional partner-empowering expertise, enhancing services, and creating unforgettable in-salon and at-home experiences.
Discover Kérastase.
Where luxury meets performance, and hair transformation begins.
Why Partner with Somar?
We are more than a distributor; we are your growth partner.
When you join the Somar network, you gain:
⬤ Direct Supply Chain: Guarantee your salon always has genuine, fresh stock of L’Oréal and Kérastase essentials.
⬤ Elevated Profitability: A small amount of these high-concentration formulas goes a long way, ensuring your cost-per-service remains low while your results remain high.
⬤ World-Class Education: Gain access to Somar’s exclusive training on advanced application protocols, business management, and the latest trends from Paris.
Let’s Work Together
Tell us about your business and our team will get back to you shortly.
